PANTONE: Colour of the year 2016
WHAT IS THE PANTONE COLOR OF THE YEAR?
A symbolic colour selection; a colour snapshot of what we see
taking place in our culture that serves as an expression of a mood and an
attitude.
For the first time, PANTONE has selected a combination of two shades – Rose Quartz and Serenity for its colour of the year 2016.
The prevalent combination of Rose Quartz and Serenity also challenges traditional perceptions of colour association. Rose Quartz is a sort of dirtier shade of baby pink, it’s a colour that would fit well in a retro 60’s environment of a Mad Men set and yet make you feel warm and comfortable. Rose Quartz asexualizes the colour pink in this generation of gender fluidity.
Serenity is another soft yet darker shade of baby blue, it encompasses the feeling of lightness and a general sense of calm, the same calm you derive while looking at a clear sunny afternoon sky.
PANTONE’s choice of two colours is a symbolic representation of the rebirth of gender centric colours like blue and pink in an asexual tone. Both the colours together represent a soothing sense of balance, order and peace.
The prevalent combination of Rose Quartz and Serenity also challenges traditional perceptions of colour association. Rose Quartz is a sort of dirtier shade of baby pink, it’s a colour that would fit well in a retro 60’s environment of a Mad Men set and yet make you feel warm and comfortable. Rose Quartz asexualizes the colour pink in this generation of gender fluidity.
Serenity is another soft yet darker shade of baby blue, it encompasses the feeling of lightness and a general sense of calm, the same calm you derive while looking at a clear sunny afternoon sky.
PANTONE’s choice of two colours is a symbolic representation of the rebirth of gender centric colours like blue and pink in an asexual tone. Both the colours together represent a soothing sense of balance, order and peace.
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